The client required a creative based around birthday party recipes. The basis for this design was very similar to the Christmas lightbox I had done previously. The main imagery being dough/pastry being rolled out on a wooden board in preparation for baking. However, I wanted to add a fun party look to this advert, a more nostalgic "cooking with the family" type of imagery. The recipes on the first screen are made to look as if they are being cut out of dough and being made ready for baking. I continued this imagery throughout the screens along with the other imagery like the bunting, the candles, and the other cut-outs which in combination leave no mistake as to what these recipes are for. The third stage of the screens then shows the full recipe and method with the other visual elements around it, the overall design is aimed to create a fun and friendly party scene to be enjoyed by all.